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ABOUT US

We are Committed to Creating the Ultimate Qualitative Perspective.

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OUR START

Founded in 2008, Walker Research Consulting was founded by Tyler Walker. Over the past 22 years, Tyler has executed hundreds of Mock Juries, Focus Groups, and Executive Moderation for some of the largest companies and law firms in the US.  Walker Consulting is aptly named for the experience and dedication of our founder, Tyler Walker.

OUR EXPERIENCE

Tyler Walker brings over 22 years of moderating experience. To date he has conducted over 1,200 focus groups and nearly 3,000 in-depth-interviews with a vast array of respondents.  Mr. Walker’s qualitative skills embody a wide variety of research settings, including traditional face-to-face, telephone, ethnographic, usability and online facilitation.

 

Mr. Walker has served on committees for the national and Chicago regional chapter of the Marketing Research Association and Qualitative Research Consultants Association. He has held the title of Vice President of membership for the Wisconsin Chapter of Product Development and Management Association.

 

He is a graduate of the University of Wisconsin at Stevens Point, the Burke Institute of Advanced Moderating Training Program, and the intensive RIVA Advanced Skills Program. He has amassed over 500 hours of continuing education in various areas of market research.

OUR PHILOSOPHY -UNRIVALED PERSPECTIVE

Each project is entered into as a partnership.  Our number one concern is to deliver strategic insights and a new perspective within the parameters of good research practice and design. We will never dissuade you from what you desire simply because it is more work for us, and we are always happy to do the research needed to create something new and innovative.

LOCATIONS

We are based in Madison, WI, but with the breadth of services we offer, we have built strategic relationships across the world to execute qualitative research in most major metropolitan markets.

 

 

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